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Women's Health and Corporate Marketing

Our bodies, their business

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    • Chapter 6 Resources

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August 3, 2024

What is Eco-Grief?

Heidi Hutner talks about eco-grief and eco-feminism and shares insights about living in an increasingly toxic environment.

Filed Under: Chapter 5 Resources

August 3, 2024

Suffering in the Classroom

This video encouraging teachers/educators to discuss endometriosis in class suggests referal of potential sufferers (e.g., those who may be chronically absent) for evaluation and treatment.

Filed Under: Chapter 4 Resources

August 3, 2024

Heather’s Story

This article is about Heather’s personal experience with endometriosis and her work as a patient advocate.

Filed Under: Chapter 4 Resources

August 3, 2024

Critiquing the Menopause Industry

A groundbreaking and controversial 2024 series in The Lancet is a critique of the menopause industry and the over-medicalization of menopause. The lead author is Professor Martha Hickey, Department of Obstetrics, Gynaecology and Newborn Health, The Royal Women’s Hospital, Melbourne, Australia.

Filed Under: Chapter 6 Resources

August 3, 2024

Stealth Marketing

This video addresses third-party, or “stealth,” marketing. Media messages used to sell the idea of using estrogen for “vaginal dryness” don’t necessarily mention a specific product or pharmaceutical company. The messages are intended to medicalize/pathologize a normal condition to create a demand for estrogen.

Filed Under: Chapter 6 Resources

August 3, 2024

Deceptive Drug Marketing

Pharmacist and former marketing professional Lydia Green gave a TEDX talk on deceptive drug marketing.

Filed Under: Chapter 6 Resources

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